Maybe, but it’s not all about the articles, the links to the articles, the groups with the links to the articles – even if they are all LinkedIn articles.

It’s still about the interactions, the feeds, the posts that highlight who you are, what you think and what your opinions are.

It doesn’t have to be your company event or the seminar you attended – it can be what you got from either event, expressed in text, no pictures, no tags, no SEO – just your thoughts.

LinkedIn has/will always be that social network where the line between professional and personal exists but when you might be surprised at the results you receive, the interactions you’ll create when you engage with people not through your articles but also through our own voice.

But it’s never been about the eyeballs on your content, it’s about the interactions that they might lead to.

 

Want more? Check out my book Code Your Way Up – available as an eBook or Paperback on Amazon (CAN and US).  I’m also the co-host of the Remotely Prepared podcast.

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