Articles for category: Drive

Pushing an Idea

A proposed idea is easy to turn down. There hasn’t been any investment, there’s been no plus or minus, there’s no loss if you do nothing. Investing in an idea is where commitment starts to happen, even though doubts still linger – will it work?, can it work?, do they really want it?, is it worth it? what else could I be doing with my time? All those doubts start to permeate the shell of your idea as they try to break down its value. It’s here, the initiator of the idea, the creator, has to take hold of the

May 15, 2024

Greg Thomas

Meetings Gone Wrong

This is funny, this is also for real. The part that gets me is the people applauding the basic achievement. Let this be the standard for what you don’t want your meetings to be.

How to get people to try your new Product

Ask. And mean it, “Tell me what you think, is it garbage?  Is it good?  Is it a mess?  Does it do what you want it to do?” We use to invite users to come to our offices to try out new versions of our products. Users, in our offices. No remote or virtual calls, in-person connections where we saw their faces scrunch up at a horribly implemented feature. And then we’d go out to dinner, laugh, and do it again the next day. Getting people to try your product isn’t hard, listening to the feedback that comes with it

But Not Today…

Anything can, might and will happen. But if it’s not what you want to happen, then having the mindset of “Not Today…” will help you get there. It might still happen, but the impact on you will be less, it will not hold you back. What you are saying “Not Today…” to isn’t that it will happen, but that it will not stop you.

May 11, 2024

Greg Thomas

Transferring of Services

The final “chance” you have of keeping a customer is defined by how hard you make it for them to switch services. Make it a pain, and you are fueling them, pushing them away faster then they might want to go. Make it simple, you give them a second to pause, maybe I can work with this, maybe I can figure it out, maybe they aren’t so bad. It’s up to you, how much do you trust your customer?