I’ve written a ton of articles about various topics and I’m always amazed at the ones that clicked, the ones that connected with an audience and garnered lots of clicks, claps, views, and follows.
When I wrote them, they were definitely not the ones that I thought would click or make a connection.
But there they are, getting views and still I don’t know.
Don’t discount the work that you think might not hit or connect, you never know, it could be your biggest hit yet.
And for the ones you poured all your time into that you thought would be an over-the-moon success, don’t stop on those ones either and fall into the trap of chasing clicks. Keep iterating, changing, and finding out what works next.
Sometimes all it takes is a little tweak.
