Articles for category: Delivery

April 12, 2018

Greg Thomas

Engaging the Community?

What are you afraid of? That you aren’t good enough? You don’t know what you’re talking about? You won’t be respected? You won’t be heard? You’ll be ignored? Or maybe it’s that you’re afraid to everything you learned was wrong, and now you need to learn something new, go in a different direction and figure out what you should be doing. That’s why they call it a community – they are there to push you and make you better – not pat you on the back (a community will do this when they see you pushing yourself, but not for

April 11, 2018

Greg Thomas

How Many Courses do You Need?

Before enough is enough. Before you have finally learned everything about anything. Before you know enough to “start” creating. Before you know enough to take that leap and start something new? Now write down that number – whatever it is, 5, 11, 28, 103 – it’s all good. Put that number above your desk, in your phone, on the cover of your notebook, painted on your wall in big red letters. You cannot go above that number, that number is the number that defines when you’ll start building, creating, publishing, making and delivering. That’s your Magic Number.  

April 6, 2018

Greg Thomas

Walking Away

In this week’s episode fo Sniffing Markers, we talk about the difficult choice about Walking Away from that customer, project or any other opportunity that seemed so perfect at the time but is now consuming 80% of your energy. There is nothing wrong with being selective in every opportunity and/or project you take on. As always, please rank, review and connect with us on Facebook![podcast src=”https://html5-player.libsyn.com/embed/episode/id/6202770/height/200/width/450/theme/standard/autonext/no/thumbnail/yes/autoplay/no/preload/no/no_addthis/no/direction/forward/” height=”200″ width=”450″ placement=”bottom” theme=”standard”]

March 30, 2018

Greg Thomas

Are Promotions really worth it?

I’ve been playing around with Facebook and Instagram Ads the last few weeks. When the ads are running, traction is high, Likes are coming in, maybe a few Followers. If you want another dopamine hit of Likes and Followers you can pay more for a larger reach and keep it going. But then what? How long to do you keep going? Until your wallet runs out? For a period of time? Until you’ve converted X new leads to customers? It’s called an Ad campaign but really it feels like a short-lived promotion aimed at getting the word out that you

March 19, 2018

Greg Thomas

Ship Every Day

If you’re trying to accomplish 4 – 5 projects concurrently that you’ve identified as being of value and where you want your focus to be. You need to ship on those projects each and every day. It doesn’t matter if it’s 5 minutes, 2 hours, the entire afternoon or all day. You ship something that you didn’t ship yesterday every day. Assuming you do 5 minutes a day for a week – that’s 35 minutes a week. Now multiply that by 4 weeks in a month and you have 140 minutes a month. Twelve months in a year, 1,680 minutes