First thing to do when you start a company – get a logo.
Do you have a product to sell?
Do you have business cards to put it on?
Where is your letter head?
Is there a sign over the door that you can put it on?
Are the t-shirts coming next week and you need it now?
Are you about to tatoo it onto your back?
Do you have an invoice that needs your logo on it?
No, none of that is happening, even if you have a website up and running, it doesn’t need your logo on it.
What it does need…
- Who you are
- What problem are you trying to solve
- When are you trying to solve it by
- Where can someone sign up to be a part of your beta trials
Customers before Logos.