Still playing Angry Birds?
From download to install to getting up and running how much time are you looking at?
5 minutes?
Maybe 10 if you include the little piggy backstory?
That’s an intuitive application – simplistic yet intuitive.
Take an application you are working on right now – how much effort are you spending in educating the user on where to click, where to start, how to navigate, what to do and finally what the goal is?
If you find yourself doing this a lot, chances are you’re working on an application that is largely unintuitive with a potential for high training costs and slow user adoption.
Technology changes but the concepts stay the same – tooltips, arrows, guided processes, hints – even clippy the paperclip, they all serve the same purpose.
Make something complex, simple and watch adoption soar.
