If you don’t have one, you need one.
It’s a set of words, a song, a video, a poem, whatever you want it to be.
But it brings you back from the brink, back from exhaustion, back from fear, picks you up when you are down, gives you the kick to get started.
When everyone else has given you up, it’s the one little thing that forces you back into the driver seat to do what we’ve been needing you to do since Day One.
Take the Initiative and Lead.