This is the question that many of us can’t answer.

What do we actually want?

We look at user stories and features, what is in the backlog, what was discussed in a meeting and we assume that is “what the user wants”.

But it really isn’t.

How many times have you built something, thinking it was the right thing to build only to have an end user go – “that’s not what I was looking for.”

It’s not until that you ask someone – “What do you want?” – that you get the answer you need, unencumbered by technology, domain or any other constraints.

It’s a simple question, one we don’t like to ask very often for fear of the answer.

Want more? Check out my book Code Your Way Up – available as an eBook or Paperback on Amazon (CAN and US).  I’m also the co-host of the Remotely Prepared podcast.


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