When working with a new group, you need an early adopter, someone that buys into what you are doing and can help push the idea to everyone.
This is your leader, the person that you can get to buy into what you are doing and work with you to get your message out, this is someone who will always be listening and never doubting what you are saying.
This person will help get the rest of the team onboard so your message can get out and grow faster.
Ask yourself, whose your leader and what do you need to do to get them on board.
