The final “chance” you have of keeping a customer is defined by how hard you make it for them to switch services.

Make it a pain, and you are fueling them, pushing them away faster then they might want to go.

Make it simple, you give them a second to pause, maybe I can work with this, maybe I can figure it out, maybe they aren’t so bad.

It’s up to you, how much do you trust your customer?

Want more? Check out my book Code Your Way Up – available as an eBook or Paperback on Amazon (CAN and US).  I’m also the co-host of the Remotely Prepared podcast.


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