Month: July 2017

July 31, 2017

Greg Thomas

Escape from Total Drama Island

I cannot take credit for this phrase – but I love it – I love everything about it. I imagine an Island where there are two or more people obsessed with everything between them – discussing the big issues of the day – on an island. Everything is escalated – everything is turned up a notch – people are losing their minds… “The Coconuts aren’t ripe…” “There is too much sand here…” “The water isn’t blue enough…” “I’m bored…” It’s all about life on the Island, it’s all about everything happening in that Island… and no one wants to get off

July 28, 2017

Greg Thomas

Not sure what to write?

Try this – HubSpot Blog Idea Generator Or sign up for a site (they are all, always, looking for authors and contributors) that let you pick from a pool of ideas. Or ask each of your friends for the titles of 3 articles they would read. You might not go with any of these ideas, or maybe you will, or maybe it’ll spur your thoughts to some other topic that you never knew was there. Whatever the reason, you’ll start writing, something, anything – and that’s all that matters.

July 27, 2017

Greg Thomas

The New Sales Funnel

The old sales funnel was designed to get as many qualified customers to the bottom of the stack as possible to reap the most sales. They were all one sale, independent of one another. The New Sales Funnel is still about getting leads and creating a business but now instead of a funnel, it’s a web of relationships, graphs, connectedness and trust where one interaction can yield a lead that might not work out but bring in more leads into the business as a result. Instead of a funnel, I prefer to think of it as everyone having a handful

July 26, 2017

Greg Thomas

Customer Service in an Era of Automation

When everyone is talking about the ubiquity and general awesomeness associated with chatbots that can handle base customer interactions. Are we talking about the benefits of increasing customer loyalty and satisfaction or are we talking about the increased benefits in reduced, qualified agents to help customers solve their problems? Will the chatbot be the differentiator in customer retention or the next cool thing that lets the customer *think* they are talking to someone? Like anything, it’s understanding what Service problem we are trying to solve and whether it is really for Customer.

July 25, 2017

Greg Thomas

Do you really need to work to 2 AM to be Successful?

Ignoring everything there is on sleeping, what your body needs, how it can operate et al. My only thoughts on this – we are all wired differently and can all handle less or more sleep. Moving on. Do you need to work every day to 2 AM to be successful? My only answer is whether the work you are doing at 2 AM is still as useful as the work you were doing at 9 pm? If so, then yes keep working till 2 AM and become successful. If not, then yes stop working till 2 AM and become successful.

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